About
I help organisations use technology to make real impact. My focus is on AI, product strategy, and digital transformation. I design and deliver systems that are accessible, efficient, and built for people.
I work with teams to turn complex challenges into simple, scalable solutions. I use human-centred design to ensure technology decisions are grounded in real user needs.
Whether it's building custom websites, guiding digital strategy, or applying AI to improve workflows, I help organisations work smarter and deliver measurable results.
Experience
I've worked in digital for more than 20 years. My experience spans health, education, community, and business.
As co-founder and digital director at Sixheads, I've led large-scale digital projects, rebuilt platforms for national health organisations, and delivered accessible, data-driven websites used by thousands of people every day.
Before that, I helped Shillington Education's expand globally. I led digital initiatives across Australia, the UK, and the US, developing new strategies that supported a fourfold increase in student enrolments.
My work combines strategy, design, and development with practical use of AI tools. I focus on outcomes, not hype.
Contact
- hello@johnfry.me
- +61 403 852 969
- johnfry-me
- Melbourne, Australia